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What is wiser.com?
Wiser offers a suite of retail analytics solutions designed to provide brands and retailers with actionable insights across online and in-store channels. The platform delivers real-time data to help businesses optimize pricing strategies, ensuring competitiveness and maximizing margins by leveraging market-wide intelligence. It also focuses on improving in-store execution through enhanced retail visibility, empowering field teams with data for better decision-making and compliance monitoring.
Furthermore, Wiser enhances digital shelf performance by providing analytics on product discoverability, search rankings, and competitor assortments. It helps businesses identify new sales opportunities, monitor MAP (Minimum Advertised Price) compliance automatically, and protect brand consistency across various online retailers and marketplaces. The goal is to equip businesses with the comprehensive intelligence needed to influence shopper decisions at the crucial point of purchase.
Furthermore, Wiser enhances digital shelf performance by providing analytics on product discoverability, search rankings, and competitor assortments. It helps businesses identify new sales opportunities, monitor MAP (Minimum Advertised Price) compliance automatically, and protect brand consistency across various online retailers and marketplaces. The goal is to equip businesses with the comprehensive intelligence needed to influence shopper decisions at the crucial point of purchase.
Features
- Price Execution: Real-time price intelligence and optimization tools.
- In-Store Execution: Retail visibility, field team empowerment, and compliance monitoring.
- Digital Shelf Intelligence: Analytics on discoverability, search rankings, and assortment gaps.
- MAP Execution: Automated monitoring and enforcement of MAP policies.
- Promotions Intelligence: Data on retail and brand promotions.
- Market-Wide Intelligence: Comprehensive data on competitors and catalog performance.
- Actionable Insights: Data translated into specific recommendations for sales and operations.
Use Cases
- Optimizing pricing strategies across online and offline channels.
- Improving in-store product placement and compliance.
- Monitoring and enforcing MAP policies with resellers.
- Enhancing product discoverability on eCommerce platforms.
- Analyzing competitor promotions and pricing.
- Identifying gaps in retailer assortments for sales opportunities.
- Improving field team performance and store visit prioritization.
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